Desire, Power, Strength, Femininity. According to women's fitness apparel manufacturer ellasport's founder Pamela Oelerich, these are the qualities that help shape the woman you are - and I have to say I pretty much agree.
ellasport's mission is to provide women with technical athletic apparel that's designed for a woman's body and makes her feel good about herself, but I say the ellasport collection is just plain yummy. 'Course it's only natural. Oelrich is a self-proclaimed sports junkie, triathlete and trainer who was inspired to create the collection after years of frustration with ill-fitting athletic apparel that was too tight and too revealing.
Since 2006, ellasport has been making great looking athletic apparel with lots of conveniences like zippered pockets and ventilation in al the right places - and importantly - testing everything that goes into the line on REAL women athletes.
Personally I absolutely love the Grammercy Racerback Tank (image) which comes in this incredible "Sunshine Yellow" that screams "Spring is coming - hang in there baby!" I'm thinking that of the few running things I'll be buying this spring, this is one of them.
Does anyone have any wear-testing experience with ellasport?